Visual representation of the product is of vital importance especially if it is intended for featuring in e-commerce platforms. Photographers use a delicate approach to capture the product in its most appealing and highlighting manner. A photo clipping service adds the necessary corrections that further enhance the image for use in any kind of media.
In professional photography, the capturing of exceptional product images not only depends on a high-end camera but the right kind of lenses as well. Lenses can alter the perspective and size of the image due to which they are used extensively in product photography.
Macro lenses are one common lens used for product photography since it enables the photographer to capture the image in close proximity and in incredible detail. Clearly selecting the different types of lenses surely will influence the final appearance of the product. Therefore, it is important that the right type of lens be used for capturing the image of the product appropriately. The following are some helpful tips in selecting the right type of lenses for photographing products.
The size of the product is one determining feature that will help in selecting the right kind of lens. Lenses differ in their focal length and aperture that determine its field of view or magnification and the amount of light that it can capture. It is better to opt for macro lenses for small products such as toys, jewelry, and collectibles, as they can provide a detailed close-up image of the product. Normal lenses with medium focal lengths are suitable for photographing larger products as its field of view can easily accommodate the size.
Prime or Zoom Lenses
The key difference between a prime lens and a zoom lens is that that the former has a fixed focal length while the latter consists of variable focal length. Prime lenses have larger light gathering capacities and can render the details of the product perfectly thus obtaining better quality photographs. Zoom lenses are flexible due to their variable focal length and it can allow capturing the object with different magnifications and accommodate single or multiple products.
Another common trait to look for when choosing a lens for photographing a product is its features. Image stabilizing is one cutting-edge feature found in most modern lenses and allows the capture of a shot without any kind of blur caused by motion. However, they are generally priced much higher than lenses without such features. Other lens features such as tilt-shift, wide angle, or extended zooming capacity can also make capturing product images easy.